post-2019-year-end-review-1

Blocknative Year In Review - And What's Ahead

Blocknative

By Blocknative in blockchain, usability, UX Best Practices on December 17, 2019

Blocknative has come a long way since we launched at ETHDenver 2019 in February. Our team is excited by the progress we have made.  As 2019 wraps up, we want to take a moment to talk about where we are as a company – and what's next for 2020.

What Is Blocknative?

During 2019, we had the opportunity to get involved with the blockchain community at several events, including ETHDenver, Web3 Summit, MetaCartel Demo Day, DappCon, ETHBerlin, Devcon V, San Francisco Blockchain Week, and more. Along the way, we learned that many members of the ecosystem are familiar with Blocknative but were not sure about what we do.  This was not much of surprise given how rapidly our business and the surrounding ecosystem has evolved in 2019. 

In response, we recently created this quick video if efforts to clarify what we do, who we do it for, and why our capabilities are relevant to you and your blockchain-based business:

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Developing For Engagement: 4 Actionable Lessons from Web3 Summit

Blocknative

By Blocknative in blockchain, usability, UX Best Practices on October 29, 2019

User engagement is the goal of nearly every product ever built on the web. But its an incredibly hard thing to define. Why? Because engagement is rooted in the in-determinant world of end-user psychology. Engagement is driven by a mix of users' expectations, hopes, desires, and fears. It's challenging to predict what features will make a positive impact.

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post-speed-up

Ethereum Speed Up Transactions: How They Work and What They Mean For Dapps

Blocknative

By Blocknative in blockchain, usability, UX Best Practices on October 4, 2019

Recently, we published a post covering Canceled Transactions and How They Break Dapp UX. Based on the positive feedback we received from the community, we are excited to dive into the world of Ethereum Speed Up Transactions — what they are, how they are different than Cancels, and the implications for your Dapp. [We recommend first reviewing our Cancel Post.]

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post-cancelTransaction (1)

Everything You Need to Know About Canceled Transactions – and How They Break Dapp UX

Is your Dapp displaying incorrect information to users? It probably is — through no fault of your own.

Since the start of the year, we have conducted more than 30 Dapp Transaction Usability Audits. Every Audit involves 50+ unique quantitative metrics and qualitative evaluations. One surprising finding: we have yet to audit a Dapp that cleanly handles either Canceled or Sped Up transactions. Why? 

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